Beer School: Bottling Success at the Brooklyn Brewery


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  • Beer School Bottling Success at the Brooklyn Brewery.
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Beer School Bottling Success at the Brooklyn Brewery

Pickup not available. I listened to the audiobook version read by the authors. While sometimes hearing the words in the author s voice can make for a more interesting listening experience, for Beer School this was not the case. I struggled with the deliveries of both narrators. Other commenters have mentioned how few pages are devoted to the actual beer of Brooklyn Brewery. It would have been nice to hear a little more about that aspect of the business — and less about the distribution drama I understand the distribution side of the business was important, and the trials associated with unloading it were key to the progression of the business, but it just wasn't that interesting to me.

The structure didn't bother me as much as some others even though it jumped around a bit. I followed along fine and appreciated the other author's take at the end of each chapter. I especially liked the advice Tom provided at the end regarding would-be entrepreneurs. Overall, Beer School is an enjoyable read.

I appreciate hearing entrepreneurs discuss what worked and what didn't along the way, as well as how Steve and Tom handled various setbacks to build Brooklyn Brewery into a thriving beer business. Aug 14, Renata Stuhlberger rated it liked it.

Beer School: Bottling Success at the Brooklyn Brewery

You can definitely learn something about the beer business through this book. But overall, the lessons found in it can be applied to any other business. Some chapters were overly extensive for me on certain subjects particularly on marketing and partnerships and less extensive on beer itself.

For all that, I give it You can definitely learn something about the beer business through this book. Feb 15, Bruce rated it it was ok. Interesting microbrewery business history and perspective from my beer hero, Steve Hindy. Apr 04, Mauricio Bustamante rated it really liked it. Mar 22, Jen rated it liked it. A good read! Sep 20, Abbe added it Shelves: in-library. From Publishers Weekly This winning tale of the rise of the Brooklyn Brewery follows the basic pattern of every entrepreneur's memoir: a restless visionary sets out to accomplish a dream, barely survives a series of setbacks, emerges victorious—and ready to tell readers how they can do the same.

Review "This gripping and lighthearted read charts their successes and failures and leaves you thirty for more. Jun 15, Gerhard rated it it was amazing Shelves: personal-favorites , business-books , beer. Hindy and Potter's tale of how they started Brooklyn Brewery should be the template for all business books: honest, engaging, and well written. The book takes the reader from the first spark of the idea for a brewery through the long and arduous journey of turning that idea into a success, and then the work of keeping Brooklyn Brewery successful.

This means you read through chapters that focus on the importance of financing, sales and distribution, understanding the core values and missions of a Hindy and Potter's tale of how they started Brooklyn Brewery should be the template for all business books: honest, engaging, and well written. This means you read through chapters that focus on the importance of financing, sales and distribution, understanding the core values and missions of a business, etc. But the surprising thing is that you never feel that you're reading a business school textbook.

Brooklyn Brewery is a personal business, and Beer School gives you a fantastic first-hand account of how it all started. Good follow-on to course I took last year on the history of Brooklyn and to all the walking tours that I have taken there. One more way to get to know this fascinating borough of NYC.

Heart-warming to have manufacturing in general and beer brewing in particular returning to a borough that usta be such a hub of manufacturing. Also a "sobering" and fascinating tale of just how challenging it is to be an entrepreneur, even a successful one. I actually listened to it as an audiobook though that is n Good follow-on to course I took last year on the history of Brooklyn and to all the walking tours that I have taken there. I actually listened to it as an audiobook though that is not yet one of the choices of editions on GR read alternately by the 2 authors, one of whom reads better than the other.

But no matter.

Always an enhancement to hear a good story "from the horse's mouth"! This is is a business text set in the exciting world of brewing against the colorful backdrop of Brooklyn. It has an eclectic cast of characters: the war correspondent, the banker, the famed graphic artist, the mob, and the brewer with a stylish sense of uniqueness. It captured the highs and lows, and difficulty of starting a brewery which also happens to be a successful business. These guys didn't succeed because they made crazy beer. They took advantage of their place, and time, to make a qual This is is a business text set in the exciting world of brewing against the colorful backdrop of Brooklyn.

They took advantage of their place, and time, to make a quality traditional product. Their story was enjoyable, educational, and slightly inspiring. Nov 07, Miranda rated it it was ok. Dec 22, Bryan Boyd rated it really liked it. I enjoy reading about entrepreneurs and the obstacles they encounter. It amazes me how different entrepreneurs approach starting their business and then managing it. Approaches are not the same and almost always loose some focus that needs eventually to be recalled. America is great in that entrepreneurs who see opportunities differently, can be successful even with completely different paths.

One common ingredient however, is hard, persistent work and being right timed. This was both an interesting history of the Brooklyn Brewery which I'd not heard of before this book , and an excellent manual on management and entrepreneurial growth. It gave me lots of good ideas applicable to my day job, and inspired me to seek out and try a few Brooklyn beers which proved to be quite tasty. View 2 comments. Great business book whether you're interested in starting a brewery or not. Both Tom and Steve are very candid about the pitfalls and thrills of becoming an entrepreneur, and are brutally honest in assessing their progress.

All in all, a great read. This isn't sophisticated literature It's inspiring, realistic, straightforward, specific, and honest account of the founding, history, and development of the brewery. As someone who's heading down a similar path, it seemed like it might be worth my time and attention May 11, John G. Didn't dig this book too much, seemed like this was more of a financial prospect rather than a labor of love for the authors. I listened to the audiobook because I don't have time to sit down and read, and it was even more amazing because the book was read by the authors and founders of the Brooklyn Brewery!

I would recommend this to anyone! May 23, Andres rated it it was amazing. A success story on the early craft beer movement. Steve and Tom narrate the story back and forth with an evaluation on their performance as businessmen. It is more about the business side of beer than beer per se. Oct 05, Ashlee rated it really liked it. A little repetitive in a couple areas, but it's a great small business read. Lots of lessons and it gives you both the good and the bad.

My Small Business Management students will hopefully enjoy it too! Oct 20, Scott rated it it was ok Shelves: brewing. Kinda interesting as a business book on how to work with a partner. Fun history and a couple fun stories, but kinda lacking if you are looking for a business planning type book, and not very beer brewing focused. Apr 02, David rated it really liked it. This book contained fascinating insight into the challenges of starting a brewery. Brooklyn made it with a lot of hard work and a lot of luck. It terrifies me when these guys say that they haven't slept soundly since becoming an entrepreneur.

A cool behind-the-stage view of the business behind the craft brewery. Focused more on the business part, rather on the brewing part. Which is good. Craft brewing has been romanticised enough. It is nice to read about some less pleasant sides of this business. This is THE book to read if you are considering forming your own brewery, or business in general. So many issues are brought out in this book that I never even considered. So cheers to Tom and Steve for explaining how they made their dreams a reality.

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Jul 06, Phil rated it it was ok. Anecdotal business start-up story. Both co-founders weighed in with their experiences and provided some candid feedback on each other's job. Interesting although I would've liked to see more data that went into the initial business plan, i. Jan 26, Andrew rated it liked it. If you are thinking of starting a business, this might be a 4 star book for you. If you are thinking about reading about beer, this would be a 2 star book for you.

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I echo comments that at times this reads like promotional material. Apr 27, Samantha Glenn rated it really liked it. Good book, I just wish out didn't jump around so much. Instead of being chronological, Steve and Tom focus on business "Lessons" so that you may hear pieces of the same story several times throughout the book.

Nov 08, Alex rated it liked it. Wish it were a little more about the beer than the business, but it's a fascinating look at starting a company nonetheless. A little dry as a result, and since both founders alternate chapters they repeat themselves a bit, but it's a good read. There are no discussion topics on this book yet. Readers also enjoyed.

Beer School: Bottling Success at the Brooklyn Brewery Beer School: Bottling Success at the Brooklyn Brewery
Beer School: Bottling Success at the Brooklyn Brewery Beer School: Bottling Success at the Brooklyn Brewery
Beer School: Bottling Success at the Brooklyn Brewery Beer School: Bottling Success at the Brooklyn Brewery
Beer School: Bottling Success at the Brooklyn Brewery Beer School: Bottling Success at the Brooklyn Brewery
Beer School: Bottling Success at the Brooklyn Brewery Beer School: Bottling Success at the Brooklyn Brewery

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